advertising, blogging, testing

Trialing Adsense between post and comments

As regular readers will know I’ve been running an ad trial on the site to learn more about ad placement with a view to sharing the knowledge on here and with colleagues.

Having completed a short test of Google Adsense Link Units vs Ad Units, I’m going to follow up with one of the questions I raised about unit type over positioning.

As a result, there are two ad units between the post and the comments to see if the higher click through rates of the link units in that position would result in higher overall revenue using ad units.

I’ll admit that these two ads are more obtrusive than I would like, so I’ll look to change them once I’ve gathered enough data to share.

If you have your own experiences to share, please do so in the comments.

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